The white title is bold against the grey background. This allows the magazine to instantly be recognized and all readers can become interested in the magazine or identify it against all other film magazines.
The title "Total" fits into the title "Film". This allows the main focus to be on the word 'Film' to truly identify what the genre of the magazine is, however including 'total' into the title makes the magazine name more unique and suggests the entire content of the magazine is about films and all related subjects.
The main image of Batman instantly represents what the main feature of the magazine is. Although the colour of batman is black against a grey background, the pose and expression stops him from fading in with the background.
The red graffiti stands out and is unexpected on a professional magazine front cover. The language connotes the type of humour The Joker has and also represents what the story of the film is i.e. rivalry between two characters.
"Amazing collectable cover" allows readers to see and be attracted to the rest of the content in the magazine.
"Plus...". This enables other film star to be advertised and we can see what else is on offer in the magazine and what other films are being released soon.
"Free sex and spandex". This is instantly eye catching as the bubble that it is in overlaps the main image slightly. The sibilance of the two 's' further emphasise the content being adveristed, in addition, the words chosen such as "Sex" immediately get attention as they are words not often used in film magazines.
The name of the magazine "Empire"suggests it is the best film magazine over all the others. the colour scheme used of red with red flames fits in with the horror genre whilst also remaining to ft in with the story of hell.
the red image of hellboy stands out against the red background, the domineering eyes, the pose and also the costume of the chacrter attract attention and also further represents the film genre.
The title of the film "HElboy 2" similarly stands out against the background as the font is crisp white against red.
"4o movies to get you sex". The format of being in a bubble helps the quote stand out, hwilst the lexis used such as 'sex' is unexpected in a film magazine which further grasps the readers attention.
THe image of Hellboy overlaps the title of "Emire" slightly. The mwgazie is so well established and known that a slight cover of the title doesnt effect the magazine sales, and makes the front cover more interesting and unique.
'?Natalie Portman vs Scarless Johanson.." this attracts advertisment to both actresses and also advertistes their latest films. This helps the reader see what content is inside the magazine to help them decided whether it is wort buyng or not.
"Guillermo del toro goes epic". this immediately attracts attention the the director. audiences can recognize the director and can expect to like or dislike the film according to the director and other work he has done, similarly he receives publicity from it and reminds audiences that it is not all about the actors but also the director.
"First look.." This suggests that their is some content in the magazine which is exclusive and no-one else will get to read except reader of "Empire". All readers enjoy the idea of exclusivity into film knowledge which Empire is doing directly.
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There is a continuous green and white colour scheme throughout the cover. This emphasised the eerie and ceeepyness of the film and the character of 'The Joker' who is presented on the magazine cover.
The image of The Joker is dominant and powerful. His eyes take focus with a strong glare. Similarly, the make up of white, black and red highlight the characteristics of the film and ensure audiences recognise such a unique character and associate him with the Batman films.
The quote at the top of the page "Two covers to collect" allows collectors to definitely buy both copies rather than one which increases sales. Also it suggests the importance of the film as Empire magazine has made the effort of making two different versions of the same magazine.
"Clint..." By writing just the name Clint, immediately forces the reader to associate that with Clint Eastwood. this enables him to get attention which publicising his latest film and reminding readers he is always doing a new project of work.
The black font of the title stands out against the white face paint which also fits in with the genre of the film as action and slight horror
Hancock, which is the title of the film is in green. this fits in with the colour scheme of the page and draws slight attention to it, however the details and actors such as will smith are in white. this ensures that the attention has been grasped and the details are about to be read.
"summer just got serious" suggests the realise date of the film and enables the audience to look forward to the summer and curious as to the quote.
compared to the other front covers, this is more simplistic with less details. this is because the main image is so dominant and all focus is on it that the cover does not need more information to clutter the page of tease the readers into what they are getting.,
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